Web marketing, also known as digital marketing or online marketing, refers to the practice of promoting products, services, or brands through digital channels. It involves utilizing various online platforms, such as websites, search engines, social media, email marketing, and paid advertising, to reach and engage with target audiences.
As we move into 2024, TikTok continues to grow exponentially, making it an essential tool for any business looking to stay ahead of the competition. In this article, we will explore eight valuable reasons why using TikTok for business is a game-changer in 2023.